Family Expectations

Family Expectations extends a supportive hand to couples embarking on the journey of parenthood, offering a complimentary service tailored for expectant or new parents. In collaboration with Creative Director Adrienne Samuel, I had the privilege of shaping the visual identity of Family Expectations across various touchpoints. From crafting a comprehensive brand guide to designing the website homepage, app flyers, graphics, and producing informative brochures, each element was meticulously crafted to resonate with the brand's mission of warmth, guidance, and care.